Felicien is a boutique hotel located in the heart of Paris’s 16th arrondissement, designed by fashion designer Olivier lapidus. The interior design offers contemporary and fashion inspirations.

We were commissioned to create the branding of the hotel and emphasize on luxury, fashion and innovation. Our goal consisted in building an original visual identity that reflects and translate Olivier Lapidus’s vision. The F of felicien represents a key that opens the door to his world. You are welcomed to an array of different textures and colors that helped us develop the identity.